Home Consumer Insights Market Research. This empirical evidence can be gathered using quantitative market research and qualitative market research methods. For example: A research is being conducted to find out if listening to happy music while working may promote creativity? An experiment is conducted by using a music website survey on a set of audience who are exposed to happy music and another set who are not listening to music at all, and the subjects are then observed. The results derived from such a research will give empirical evidence if it does promote creativity or not.
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Empirical research is research using empirical evidence. It is also a way of gaining knowledge by means of direct and indirect observation or experience. Empiricism values some research more than other kinds. Empirical evidence the record of one's direct observations or experiences can be analyzed quantitatively or qualitatively. Quantifying the evidence or making sense of it in qualitative form, a researcher can answer empirical questions, which should be clearly defined and answerable with the evidence collected usually called data. Research design varies by field and by the question being investigated.
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For example, it is possible to discover exactly how many times per second a hummingbird's wings beat and measure the corresponding effects on its physiology heart rate, temperature, etc. For example, although you certainly can conduct a survey on job satisfaction and afterwards say that such-and-such percent of your respondents were very satisfied with their jobs, it is not possible to come up with an accurate, standard numerical scale to measure the level of job satisfaction precisely. It is so easy to confuse the words "quantitative" and "qualitative," it's best to use "empirical" and "qualitative" instead. Hint: An excellent clue that a scholarly journal article contains empirical research is the presence of some sort of statistical analysis. SAGE publications, a leading publisher of scholarly resources in the Social Sciences has its own youtube channel.
Empirical research is published in books and in scholarly, peer-reviewed journals. However, most library databases do not offer straightforward ways to locate empirical research. LionSearch does not have a method for locating empirical research. Using "empirical" as a keyword will find some studies, but miss many others. Consider using one of the more specialized databases below.